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Dear Rider Community,

As our community has rallied around the shared theme of “I Believe in Rider,” we have heard tremendous feedback about how that campaign is working. Thanks to all of you who are propelling this powerful communal message.

This spring, we are embracing that sentiment wholeheartedly with a full-scale I Believe in Rider campaign, beginning with the website. On the site, you’ll see a number of videos from members of our community sharing why they believe in Rider and how Rider has believed in them. Additionally, billboards featuring the I Believe in Rider message that link to will be going live, and around campus, you’ll see our TV screens, BLC board and signs reflecting the campaign as well.

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As we enter a critical stage of our admissions and enrollment cycle, it is paramount that we all share why we believe in Rider far and wide. Each and every one of us has the ability to make an impact in how we strengthen our University’s future, continue to foster community spirit and recruit the Class of 2030.

There are a number of ways you can participate:

• Share your Rider story on social media. Use these or post a video of yourself with #IBelieveinRider. Students, share what makes this University so special to you and why you believe in Rider — and get a chance to win $25 in Bronc Bucks.

   

• Volunteer for an upcoming Admitted Student Day. Help future Broncs on Feb. 7, March 7 or April 11 see what it means to join our community and build their future with Rider..

   

• Include I Believe in Rider in your email signature.

   

• Be a Rider ambassador in your communities. Wear your Rider gear, talk about how Rider changes students’ lives, and make sure any high schooler in your life knows how to apply to the University and about the changes we’re making to strengthen the student experience.

I am deeply grateful for the passionate and enthusiastic support we have received from our community over the past several months. As we look forward to welcoming the Class of 2030, let’s keep the momentum going and ensure that students know becoming a Bronc means joining a supportive community wholly dedicated to preparing them for a successful future.

Sincerely,

John R. Loyack, CPA, MBA

President